MDS Google Ad Management
Stop Wasting Ad Spend. Start Winning Customers From Google Ads.
We build, manage and optimise your Google Ads campaigns end to end — and we only charge 20% of what you spend on ads each month. No fixed retainers. No setup fees. We win when your campaign wins.
Book Your Free ConsultationFree account audit, no obligation · Cancel anytime, no lock-in contract
Most Google Ads accounts are quietly burning money
Not from bad luck — from accounts nobody is actively managing. These are the three most common ways we see budget wasted before we take over an account.
Broad, untargeted keywords
Budget spent showing ads to people who were never going to buy, because match types and negative keywords were never tightened up.
No conversion tracking
Without accurate tracking, Google's own bidding systems can't optimise towards real leads and sales — so they don't.
Set up once, never touched again
Campaigns left on autopilot for months while competitors, costs per click and search trends move on without them.
How it works
From audit to live, optimised campaign — here's exactly what happens after you get in touch.
Free account audit
We review your current account (or your market, if you're starting fresh) and show you where budget is being wasted.
Campaign build
Keyword research, ad copy, landing pages and conversion tracking, built around what your business actually sells.
Launch & optimise
Your campaign goes live and is actively managed — bids, budgets and ad copy adjusted on an ongoing basis.
Monthly reporting
A plain-English monthly report and call, so you always know exactly what your budget is doing.
Simple, aligned pricing
One fee. No surprises. We charge a flat 20% of your monthly Google Ad spend — so our incentive is always the same as yours: spend your budget well.
Billed monthly, alongside your ad spend. No setup fee. No minimum term.
| Monthly ad spend | Our fee (20%) |
|---|---|
| £500 | £100 |
| £1,000 | £200 |
| £2,500 | £500 |
| £5,000 | £1,000 |
Figures are illustrative examples, not quotes. Ad spend itself is paid directly to Google and is separate to our management fee.
- Full campaign build and ongoing management
- Conversion tracking & monthly reporting
- Cancel anytime — no lock-in contract
Everything your campaign needs, handled for you
- Keyword research & competitor analysis
- Campaign structure & ad copywriting
- Conversion tracking setup
- Ongoing bid & budget optimisation
- Negative keyword & wasted-spend audits
- A/B testing of ad copy & landing pages
- Monthly performance reporting call
- Direct access to your account manager
Common questions
[State your minimum monthly ad spend, if any, here — e.g. "We typically work with budgets from £500/month upwards."]
[Explain your billing cycle here — e.g. "Calculated on the previous month's actual ad spend and invoiced separately from your Google Ads bill, on the 1st of each month."]
Yes. We start with a free audit of your existing account so you can see exactly what we'd change before anything goes live.
[Confirm your actual terms here — e.g. "No. Our service runs month to month and you can cancel with 30 days' notice."]
You do. The account and all campaign data stay under your ownership at all times — we simply manage it on your behalf.

